Cosmetic Dentist in Greenville, SC

Consider what cosmetic dentistry – the art of smile enhancement – can do for you.

There are vast emotional, social and professional benefits that come from having a confident smile. From powerful, professional whitening treatments to amazingly realistic porcelain veneers to state-of-the-art dental implants, there’s a wide range of exciting possibilities.

Our first step in any Smile Makeover is a thorough dental examination to make sure that your cosmetic problems are not a sign of underlying dental disease. Once your health has been established, your smile can be cosmetically enhanced in a variety of ways. Ask us about Digital Smile Design, where you can see an incredibly realistic preview of your new smile after treatment!

Together, we can create a confident smile – one that will make you feel as good as you look!

Cosmetic dentistry in progress in Greenville, SC

Cosmetic Dentistry Services

Cosmetic Bonding

To repair small chips or cracks

Invisalign Orthodontic Treatment

To straighten misaligned and crowded teeth

Porcelain Veneers

For covering the entire front of the tooth, idealizing the shape, color, and texture for an amazingly esthetic result

Teeth Whitening

To brighten a faded or discolored smile

Tooth-Colored composite restorations

To match the shade of the existing tooth structure

Highly Trained Professionals

Generations of Leadership

Invisalign Success Stories

Dental Medical Missions


Holliday Dental is a preferred provider for Invisalign®, the most trusted brand in clear aligner orthodontic treatment. Our practice was one of the first to offer Invisalign in the Greenville area, and today, Holliday Dental is a leader in Invisalign treatment among general dentists in the Upstate.

Click here for more in-depth information about the Invisalign process with Holliday Dental.

Professional Whitening

We offer two professional and powerful solutions to whiten your teeth.

KöR Whitening

KöR is widely recognized as the world’s most effective whitening system. It offers solutions from phenomenal home whitening for average patients, to astonishing treatment of tetracycline cases and everything in between. We have found KöR Whitening to be the gentlest whitening system available with the most amazing results!

We create a mold of your teeth to fabricate custom KöR whitening trays. These comfortable, thin trays are designed to seal the whitening gel inside the tray and keep saliva out to provide 6 to 10 hours of whitening activity. Several treatment options are available through KöR. Based on your desired result, we will determine which one is right for you.

Perfecta® Bravó™

Perfecta® Bravó™ is an easy 30-minute, once-a-day professional teeth whitening treatment. The patented water-based 9% hydrogen peroxide gel removes most tobacco, food, beverage, and aging stains and features a shorter wear time than most whitening treatments. Bravó™ is specially formulated to reduce sensitivity associated with whitening that can be more likely to occur with cheaper options.

Professionals at Work - by Cathie

Covid 19 precautions are the first priority at Holliday Dental. This professional group is efficient, thorough and informative about my dental health. My cleaning included an exam of gum tissue, tongue and mouth, and discussion of everyday at home dental hygiene. I highly recommend them.

Great Care! - by Mark

I appreciate the very thorough care by the dental hygienist, Erin, and the dentist Dr. J.L. They consistently provide excellent care and are as pleasant and as professional as can be.

Outstanding! - by Vicki

As always, the level of care I received from Dr. Holliday and his staff was excellent. They go out of their way to be sure you're comfortable and to discuss any concerns you have. I have been a patient for over 30 years and have always been pleased with the care they give me.

Extremely meticulous & honest - by Victoria

I have had an ongoing problem with two teeth & Dr. Holliday not onl is very thorough in treating my problems & finding a solution but he is the most honest dentist I have ever known. I always feel very safe & well taken care of while in his office. The staff is impeccable & I HIGHLY recommend him as you will always be in good hands!

Fantastic Staff and Amazing Dental Service - by Zachariah

CI had a standard cleaning and x-rays taken recently; the procedure was informative and beneficial. The staff there is INCREDIBLE! I have met both Dr. Hollidays and they are both very professional and polite. The hygienist and administrative team are some of the friendliest and professional folks you will ever meet.

Exceptional Care - by Suzanne T.

As a patient of Dr. Holliday’s for many years, I always feel at ease going to his office. His entire staff is friendly, welcoming, and very professional. I have never had a bad experience going to the dentist. During this time of Covid, Dr. Holliday and his staff are making every effort to ensure the safety of their patients.



With 20+ years as a licensed Invisalign partner, Holliday Dental is your one-stop provider for all general and cosmetic dentistry needs. We offer our patients an extremely competitive, all-inclusive price for Invisalign treatment – $3,795.

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